Tuesday 29 September 2015

Dell earns Laurels for Using Recycled Plastics in Consumer Electronic Products

Dell’s initiative in using post-consumer recycled plastics in a few of its new electronic products has won the computer giant accolades from the Green Electronics Council. At the inaugural edition of the Catalyst Award, held in Portland, Oregon, Dell was chosen the winner for 2015. The award was given away at the Emerging Green Conference held last week from September 22 to 24. The award comes in recognition of Dell’s various programs that have encouraged the use of recycled plastics retrieved from used consumer electronics.

Dell’s desktop, the OptiPlex 3030 All-in-One, which was launched on the market in 2014, was the first product from Dell to have featured certified recycled plastic. The company’s list of products with closed-loop recycled plastics has only grown longer since then. According to data furnished by Dell, the company used more than 100 mn pounds of recycled plastics in various consumer electronic products. This data was collated for the period January 2014 and August 2015.

In all, the company says that it has thus far used a whopping 4.2 mn pounds of recycled plastic in its products. However, this doesn’t apply to all Dell products on the market. Currently, an estimated 34 Dell products worldwide feature recycled plastics, which have been sourced via the company’s own supply chain based on the closed-loop model.

According to the chairman of the board of the Green Electronics Council, Kent Snyder, the Catalyst Awards were instituted to recognize contributions that have practical applications from both small and large companies. He added that Dell has been a leader in the environmental space, making new strides every year in advancing the circular economy, in their core area of operations, which is consumer electronics.

Companies are now becoming more conscious than ever about the e-waste problems. In 2008, in the United States alone, 3.16 mn tons of e-waste was generated. Of this, only 13.6% e-waste was recycled.

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