Growing Geriatric Population Fuels the Demand for Hearing Aids: With a rising global population crossing the age of 60, the risk of hearing impairment is also increasing. The sales of hearing aids are positively influenced by the increasing geriatric population across the globe. Moreover, features such as proper insulation and easy-fit on the ear make hearing aid a popular choice amongst the old-age population.
Opportunities for the growth of the market are most conducive in Europe and has registered the highest number of users of hearing aids. However, rising investment in the healthcare infrastructure and high unmet medical needs are likely to make Asia Pacific market lucrative.